"I will never buy any other flat iron. My hair is naturally really curly and this makes it so smooth." Curly & Blonde, IL
"Love how it straightens my hair in one swipe but doesn't damage my hair. Chi is the only flat iron I will buy!" Megan, MO
BB loves this high-tech flat iron for its speed and smarts"it heats up in 40 seconds and has built-in temp settings for all hair types.
BB recommends this iron for beginners and those that like basic (but amazing) styling tools. Amazing technology made simple.
BB girls love this iron's flexible plates"you can actually squeeze them down for extra flattening action.
An essential for fine-haired BB girls, this iron gently straightens and de-frizzes our locks, leaving them soft and shiny.
Best for medium to long locks, this iron uses tiny vibrations (7,500 per minute!) to create straighter-than-straight effects, fast.
BB bonus benefit: Thanks to tourmaline technology, this styler seals in moisture and reduces frizz as it straightens and curls our hair.
With extra-long plates that hold wider sections of hair, this flat iron smoothes your locks in no time flat.
This two-time Allure Best of Beauty winner straightens and curls hair. Tourmaline technology bans frizz and adds shine.
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