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With more than 200 salon-brand liters on sale during our Annual Liter Sale, it can be hard to know where to start. That's why we created a helpful list of shampoos for every hair type. Not quite ready to make the commitment? Visit your nearest beauty brands to explore your options and get a recommendation from our team of haircare professionals!

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COLOR TREATED HAIR

Biolage Colorlast Shampoo

Inspired by nature's fade-defying orchid, this low pH shampoo prolongs color vibrancy while gently cleansing to prevent unnecessary stripping of color.

Available in-store & online. Buy now!

Redken Color Extend Shampoo

Extend the life of color treated hair by fighting the 4 causes of color change--environmental aggressors, poor cuticle condition color altering minerals and water which cause hair to fade and be dull.

Available in-store & online. Buy now!

Kenra Color Maintenance Shampoo

Deeply cleanses to remove dulling deposits without drying hair or harming color.

Available in-store & online. Buy now!

Redken Color Magnetics Shampoo

This non-stripping, lightweight, gentle, conditioning cleanser contains amino-ions to help seal in color. Its rich lathering formula strengthens the hair fiber from root to tip.

Available in-store & online. Buy now!

Joico Color Endure Sulfate-Free Shampoo

Cleanses while protecting the vibrancy and longevity of color treated hair without disturbing color molecules.

Available in-store & online. Buy now!

Hempz Original Herbal Shampoo For Damaged & Color Treated Hair

A gentle, conditioner shampoo that restores the moisture balance of dry hair & scalp with Yucca, Geranium & Wild Mint.

Available in-store & online. Buy now!

Hempz Blushing Grapefruit & Raspberry Creme Color Preserving Herbal Shampoo

Essential extracts and oils help to maintain manageability, seal in color vibrancy, whine and tonal radiance while leaving your hair soft and smooth.

Available in-store & online. Buy now!

Brocato Vibracolor Fade Prevent Shampoo

This shampoo extends the life and brilliance of hair color. Its formula is rich in vitamins and balances moisture while providing strenghth.

Available in-store & online. Buy now!

TIGI S-Factor True Lasting Color Shampoo

Boosts the radiance of your locked-in color. Maintains tonal radiance wash after wash, while imparting surreal shimmer. This indulget treat, with Sweet Almond and Coconut Oils, illuminates your hair.

Available in-store & online. Buy now!

Abba Color Protection Shampoo

Gently cleanses fragile and brittle hair while restoring luster. Contains Aloe Vera and Rosa Canina to strengthen and smooth while maintaining color.

Available in-store & online. Buy now!

TIGI Bed Head Colour Goddess Shampoo

Daily cleanser that prevents against color fade from water, heat and UV damage. Provides color retention for color-treated hair. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

TIGI Catwalk Fashionista Violet Shampoo

This shampoo is perfect for blonde and highlighted hair. It contains violet dyes to boost cool tones, reduce brassy tones and add shine. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Rusk Sensories Brilliance Grapefruit and Honey Color Protecting Shampoo

This shampoo protects fragile, chemically dependednt hair and contains antioxidant vitamins to block color loss.

Available in-store & online. Buy now!

Hempz Couture Color Protect Shampoo

Gently cleanses while providing color retention and protection against thermal and UV damage. Improves overal health, strength and shine of hair. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Matrix Total Results Color Obsessed So Silver Toning Shampoo

Neutralizes unwanted brassines and eliminates dull, yellow tones. Illuminates highlights on blondes and adds brightness to grey & white hair.

Available in-store & online. Buy now!

Redken Blonde Idol Shampoo

This sulfate-free, pH balanced formula gently cleanses and softens with lightweight moisture.

Available in-store & online. Buy now!

Brocato Vibracolor Fade Prevent Shampoo

Extends the life of your hair color while providing the balance of moisture required to provide you with beautiful looking hair. It is SULFATE-FREE and has a paraben-free preservative system that is rich in vitamins. Smells great!

Available in-store & online. Buy now!

Matrix Total Results Hello Blondie Shampoo

Intensifies and/or maintains hair color. Helps neutralize off-tones and enhances color and shine.

Available in-store & online. Buy now!

TIGI Bed Head Dumb Blonde Shampoo

Daily cleanser prevents against color fade from water, heat and UV damage. Provides color retention for highlighted and bleached blonde hair. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Matrix Total Results Color Obsessed Shampoo

Gently cleanses with Fade Guard Technology that seals in color, enhances moisture and strengthens hair.

Available in-store & online. Buy now!


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CURLY HAIR

Sexy Hair Curly Sexy Hair Color Safe Curl Defining Shampoo

This ultra moisturizing shampoo delivers curl support while gently cleansing. It adds strength and shine to curly hair.

Available in-store & online. Buy now!

Redken Curvaceous Lo-Foam Cleanser For Curly Hair

Unique formula with gentle cleansers that won't dry out your curls. Formulated with Redken's exclusive curl memory complex.

Available in-store & online. Buy now!

Matrix Total Results Curl Please Shampoo

Includes nourishing jojoba oil which helps to moisturize wavy to curly hair to control frizz and define curls.

Available in-store & online. Buy now!

Redken Curvaceous High Foam Shampoo For Curly Hair

A high-foam, lightweight cleanser that provides moisture from root to tip. It removes impurities without stripping vital moisture. Formulated with Redken's excluisve curl complex.

Available in-store & online. Buy now!

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MOISTURE

Biolage Hydrasource Shampoo

Inspired by the aloe plant that never seems to dry, this shampoo gently cleanses leaving hair moisturized and shiny. It balances moisture levels, increasing softness and manageability.

Available in-store & online. Buy now!

Redken All Soft Shampoo

Delivers proteins, amino acids and avocado oil to provide softness, moisture, manageability and shine.

Available in-store & online. Buy now!

Abba Moisture Shampoo

This gentle, conditioning shampoo restores the moisture balance of dry hair & scalp with Yucca, Geranium & Wild Mint.

Available in-store & online. Buy now!

Brocato Splassh Daily Shampoo

Everyday shampoo for the whole family to use. Boosts body and shine while locking in moisture

Available in-store & online. Buy now!

Sexy Hair Healthy Sexy Hair Color Safe Soy Moisturizing Shampoo

Moisturizes without weighing hair down. Preserves color & protects hair against environmental damage.

Available in-store & online. Buy now!

Hempz Pomegranate Daily Herbal Moisturizing Shampoo

This shampoo has the signature pomegranate scent that compliments the Hempz body care produts. Its daily moisturizing formula is super-charged to hydrate, energize and revive.

Available in-store & online. Buy now!

Rock Your Hair Moisture Madness Intense Repair Color Protect Ultra Hydrating Shampoo

Restores moisture and protects color and premature breakage. This lightweight formula quenches dry, brittle and color dependent hair.

Available in-store & online. Buy now!

Biolage ExquisiteOil Micro-Oil Shampoo

This shampoo is a Moringa Oil Blend with a gel consistency that gives weightless oil replenishment for smooth, shiny, silky hair. Perfect for any hair type.

Available in-store & online. Buy now!

Joico Daily Care Conditioning Shampoo

This highly concentrated shampoo is rich in Essential Fatty Acids to replenish moisture & elasticity to dehydrated or chemically-treated hair.

Available in-store & online. Buy now!

TIGI Bed Head Urban Antidotes ReEnergize Shampoo

Daily cleanser gently detoxes normal hair. Great for a daily pick-me-up. Only available in 25-oz. value-size.

Available in-store and online. Buy now!

Hempz Couture Moisturizing Shampoo

Improve the health, strength and shine of hair with this sulfate-free formula. Hemp Seed Oil and Extract provide moisture for stronger, younger looking hair. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

TIGI Bed Head Urban Antidotes ReCovery Shampoo

Daily cleanser gently detoxes dry, damaged hair. Infuses hair with needed moisture. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Hempz Triple Moisture Moisture-Rich Daily Herbal Replenishing Shampoo

A super-charged formula that deeply hydrates, softens and revives dry and damaged hair.

Available in-store & online. Buy now!

Biolage Ultra Hydrasource Shampoo

Inspired by the aloe plant that never seems to dry, this intense moisturizing shampoo gently cleanses hair leaving it extremely moisturized, soft and shiny. Formulated with aloe, cupuacu butter and apricot kernel oil, this formula helps control volume.

Available in-store & online. Buy now!

Brocato Saturate Intense Moisture Shampoo

This shampoo saturates dry, damaged hair with a surge of moisture. It improves hair elasticity and vitality while giving hair natural moisture balance for shine.

Available in-store & online. Buy now!

blowpro Hydra Quench Daily Hydrating Shampoo

Gives intense hydration for dry hair, delivers moisture deep down where you need it most. It prevents breakage and improves condition by delivering essential nutrients. Locks in moisture, giving your hair back a healthy gloss finish.

Available in-store & online. Buy now!

TIGI S-factor Diamond Dreams Shampoo

This ultra luxe complex with diamond dust provides shine, ultra hydration, superior strength and antioxidant power. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Joico Moisture Recovery Shampoo

Hair quenching shampoo provides cleansing while restoring hair's moisture level.

Available in-store only. Learn more!

Kenra Moisturizing Shampoo

Improves manageability of coarse, textured hair with wheat protein. Cleanses without drying.

Available in-store & online. Buy now!

Matrix Total Results Moisture Me Rich Shampoo

Gently cleanses with a formula that replenishes moisture and restores radiance of hair.

Available in-store & online. Buy now!


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REPAIR

Joico K-Pak Shampoo

Gently cleanses damaged, chemically-treated hair with its unique cream foundation enriched with K-PAK's exclusive Keratin Silicone Complex. It restores elasticity, strength and shine.

Available in-store & online. Buy now!

Biolage Advanced Repairinside Shampoo

Formulated with Arginine and Soy, this shampoo cleanses severly damaged hair to help restore suppleness and shine.

Available in-store & online. Buy now!

CHI Infra Shampoo

Everyday shampoo that gently cleanses the hair and corrects the moisture balance of the hair and scalp. Perfect for dry, damaged hair.

Available in-store & online. Buy now!

blowpro Damage Control Daily Repairing Shampoo

Repairs and maximizes condition, flexibility and strength. Regular use also helps frizz and split ends.

Available in-store & online. Buy now!

Brocato Cloud 9 Miracle Repair Shampoo

This shampoo is a perfect system for weak, dull, lifeless hair in need of restoration and relief. It leaves hair feeling soft, fresh and healthy while protecting against color fading.

Available in-store & online. Buy now!

Biolage Advanced Fiberstrong Shampoo For Fragile Hair

Makes hair 12x stronger after one application. Fragile areas of the hair are foritified with Intra-Cyclane and Cermadies. Elasticity is maintained and shine restored.

Available in-store & online. Buy now!

Joico K-Pak Color Therapy Shampoo

This color-preserving, reconstructing shampoo gently cleanses hair while improving its elasticity and shine and preventing color loss.

Available in-store & online. Buy now!

Hempz Vanilla Plum Herbal Moisturizing & Strengthening Shampoo

This shampoo has the signature vanilla plum scent that compliments Hempz body care products. Its daily moisturizing formula is super-charged to hydrate, energize and revive.

Available in-store & online. Buy now!

CHI 44 Iron Guard Thermal Protecting Shampoo

Gentle cleansing shampoo that contains vitamins A & E to strenghten proteins, nourish and prepare hair for thermal styling.

Available in-store & online. Buy now!

Biolage Sugar Shine Shampoo

This silicone-free shampoo thoroughly cleans hair. When used with Conditioner and Illuminating Mist, it leaves hair wtih a brilliant shine up to 48 hours.

Available in-store & online. Buy now!

Biolage Advanced Keratindose Shampoo For Overprocessed Hair

This shampoo is perfect for overprocessed, weak or fragile hair. It gently cleanses while maintaining the integrity of overprocessed hair. Pro-Keratin and silk provides targeted reinforcement and moisture balance to the hair.

Available in-store & online. Buy now!

Matrix Total Results So Long Damage Shampoo

Made with a ceramide that helps boost strength to long hair to reduce breakage in order to prolong healthy hair growth. Hair is totally strong with less breakage and enhanced shine.

Available in-store & online. Buy now!

Redken Extreme Shampoo

Strengthens hair up to 4 times stronger and provides protection for chemically and mechanically distressed hair.

Available in-store & online. Buy now!

Redken Diamond Oil Shampoo

This rich, nourishing formula gently cleanses and helps strengthen strands to prevent breakage. It provides durable shine that lasts till until the next shampoo.

Available in-store & online. Buy now!

TIGI Catwalk Oatmeal & Honey Nourishing Shampoo

This shampoo moisturizes and conditions to help smooth dry, damaged hair and leave it soft and silky with its iconic fragrance. It contains hydrolyzed wheat protein to repair damage.

Available in-store & online. Buy now!

TIGI S-Factor Health Factor Shampoo

Gives 98% less breakage on damaged, processed hair vs. a non conditioning shampoo. It treats dry, damaged hair with healthy hair complex containing shea butter, vitamin E and beautifying oils.

Available in-store & online. Buy now!

TIGI Bed Head Urban Antidotes Resurrection Shampoo

Daily cleanser for weak, dry and damaged hair. Infuses hair with needed moisture. Only available in 25-oz. value-size.

Available in-store & online. Buy now!


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MENS HAIR

American Crew 3-IN-1

This all-in-one shampoo, conditioner and body wash revitalizes and restores hair while conditioning skin.

Available in-store & online. Buy now!

American Crew Daily Moisture Shampoo

Naturally tones and moisturizes the scalp while adding sheen, elasticity and moisture. This gentle, natural cleanser doesn't strip natural oils from hair.

Available in-store & online. Buy now!

American Crew Power Cleanser Style Remover Shampoo

A daily shampoo that helps remove build up from styling products. Perfect for all hair types.

Available in-store & online. Buy now!


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NORMAL HAIR

Brocato Peppermint Scrub Shampoo

Invigorating shampoo that deeply cleanses hair and scalp, while the refreshing peppermint scent helps clear your mind.

Available in-store & online. Buy now!

Biolage Cleanreset Normalizing Shampoo

Cleanses hair without stripping it of natural oils. It removes buildup and impurities from all hair types. Its paraben-free formula is also suitable for color-treated hair. Removes chlironie and is a great shampoo for swimmers.

Available in-store & online. Buy now!

Joico Daily Care Treatment Shampoo

Specifically designed to help control scalp challenges and disorders, contains UV protectants to condition and protect against daily environmental stress. Scalp is left healthy, free of dry skin or oily buildup.

Available in-store & online. Buy now!

Joico Daily Care Balancing Shampoo

Gentle balance of moisture and protein to strengthen and add suppleness to hair.

Available in-store & online. Buy now!

AG Renew Shampoo

Removes product build-up and chlorine without stripping color. Great for swimmers.

Available in-store & online. Buy now!


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SMOOTHING

Matrix Total Results Sleek Shampoo

Unique patented formulas work together to transform curly, frizzy, dry or coarse hair into Salon smooth style.

Available in-store & online. Buy now!

Sexy Hair Smooth Sexy Hair Sulfate-Free Smoothing Shampoo

This shampoo contains coconut oil which helps fight frizz, humidity and static and primes hair for styling. It's safe for chemically straightened hair and extensions. Its accumulative effect helps hair become smoother over time.

Available in-store & online. Buy now!

Wella Brilliance Coarse Color Shampoo

This rich formula with liquid crystal technology protects color's vividness and leaves thick hair smooth.

Available in-store & online. Buy now!

TIGI S-Factor Smoothing Lusterizer Shampoo

Gentle shampoo that smoothes and rejuvenates hair while strengthening against breakage.

Available in-store & online. Buy now!

Redken Diamond Oil Shampoo

This shampoo has a rich, nourishing foam that gently cleanses and helps strengthen strands to prevent breakage. It provides durable shine that lasts until the next shampoo.

Available in-store & online. Buy now!

Wella Professional Enrich Shampoo For Coarse Hair

Repair and protect dry and damaged hair with this rich formula that contains liquid crystal technology to protect color's vividness. Perfect for coarse hair.

Available in-store & online. Buy now!

Joico Smooth Cure Sulfate-Free Shampoo

Gently cleanses curly/frizzy/coarse hair while leaving it smooth for up to 72 hours. Reduces frizz by 79% and provides 24 hour high humidity protection.

Available in-store only. Learn more!

RUSK Deepshine Smooth Keratin Care Smoothing Shampoo

Natural keratin, vitamins & nourishing marine botanicals keep hair smooth & shiny while protecting during thermal styling. Restores elasticity to weak dull hair.

Available in-store & online. Buy now!

Rusk Sensories Smoother Passionflower & Aloe Smoothing Shampoo

This soothing, gentle cleanser is perfect for unruly hair. It throughly cleanses and calms while preserving moisture balance. Gentle purifiers assist in the removal of unwanted metallic salts and styling product buildup.

Available in-store & online. Buy now!

Redken Frizz Dismiss Sulfate-Free Shampoo

Gently cleanses hair while providing humidity protection and smoothing control. Increases hair's manageability and delivers lasting frizz control.

Available in-store & online. Buy now!

Matrix Oil Wonders Micro-Oil Shampoo

Infused with Moroccan argan oil this shampoo features a unique technology in which micro-sized particles of Moroccan argan oil are evenly dispersed in the silicone based shampoo for gentle cleansing and nourishment while providing softness and shine.

Available in-store & online. Buy now!

TIGI S-Factor Smoothing Lusterizer Shampoo

This shampoo is scientifically proven for dramatically smoother hair after just one use. It smooths your hair with silk, cashmere and coconut oil. It reviatlizes rough hair and enhances manageability for lasting surreal smoothness.

Available in-store & online. Buy now!

Biolage Smooth Proof Shampoo

Inspried by the water-resistant properties of the Camellia Flower, this shampoo provides humidity control & anti-frizz even in 97% humidity. It detangles and defrizzes hair while providing static control.

Available in-store & online. Buy now!


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VOLUME

Sexy Hair Big Sexy Hair Big Volume Shampoo

Can be used on flat, fine, or thin hair to add fullness and maintain moisture. Gently cleanses and increases volume. Great for daily use.

Available in-store & online. Buy now!

Bosley Professional Strength BosRevive Nourishing Shampoo for Color-Treated Hair

Sulfate free cleanser that nourishes while strengthening follicles and the hair shaft for thicker, fuller looking hair.

Available in-store & online. Buy now!

Redken Body Full Shampoo

Plump, strengthen and support each strand of hair. This shampoo gently cleanses while infusing hair with lasting volume and touchable fullness.

Available in-store & online. Buy now!

Abba Volume Shampoo

Provides volume, body & shine to limp locks with neutral henna & seaweed.

Available in-store & online. Buy now!

Hempz Couture Volumizing Shampoo

Gently cleanses hair without stripping color while adding volume and fullness to hair. Improves the overall health, strength and shine of hair. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Wella Enrich Volumizing Shampoo for Fine to Normal Hair

Repair and protect dry and damaged hair with this rich formula that contains liquid crystal technology to protect color's vividness. Perfect for fine hair.

Available in-store & online. Buy now!

Biolage Full Density Shampoo

Gently cleanses to remove follicle clogging impurities to instantly make hair look and feel thicker.

Available in-store & online. Buy now!

TIGI Catwalk Your Highness Shampoo

Enhance volume and body while delivering weightless moisture with this shampoo. It helps defend against static and flyways. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Biolage Volumebloom Shampoo

Inspired by nature's expanding cotton flower, this shampoo conditions and adds weightless moisture to hair. It ensures extra shine and manageability while promoting voluminous hair.

Available in-store & online. Buy now!

Joico Thickening Body Luxe Shampoo

Thickens with Oat Protein Complex while gently cleansing hair. Looks and feels thicker. Read More...

Available in-store only. Learn more!

Kenra Volumizing Shampoo

Gently cleanses without adding weight. Provides body and fullness for fine, lifeless hair and Pro-Vitamin B5 Complex provides plumping effect.

Available in-store & online. Buy now!

blowpro Blow Up Daily Volumizing Shampoo

Gently cleaning and balancing hair, this two-in-one action removes oil while restoring moisture. Hair is healthier, shinier and has extra body and bounce.

Available in-store & online. Buy now!

Matrix Total Results Amplify Shampoo

This shampoo contains 24HR Full Boost Technology that gives continuous lift for lightweight volume & shine while removing tangles and static.

Available in-store & online. Buy now!

Wella Enrich Volumizing Shampoo For Fine To Normal Hair

Boosts volume and vitality in otherwise flat and fine hair types. Features silk extract that nourishes and protects dry and damaged hair.

Available in-store & online. Buy now!

Bosley Professional Strength BosDefense Nourishing Shampoo for Color-Treated Hair

Sulfate free cleanser that removes toxins from the scalp of visibly thinning hair. It hydrates the hair while stimulating healthy hair growth.

Available in-store & online. Buy now!

Rusk Full Green Tea & Alfalfa Bodifying Shampoo

This shampoo contains alfalfa extract which lightly moisturizes and wheat protein that helps strengthen. Green tea helps seal hair for greater shine.

Available in-store & online. Buy now!

TIGI Bed Head Styleshots Epic Volume Shampoo

Daily cleanser provides all-over body and volume to hair. Helps lock in shape once hair is styled. Only available in 25-oz. value-size.

Available in-store & online. Buy now!

Wella Brilliance Shampoo for Fine to Normal Colored Hair

This light formula with liquid crystal technology helps protect color's vividness and boosts shine.

Available in-store & online. Buy now!

Bosley Professional Strength BosDefense Nourishing Shampoo for Non Color-Treated Hair

Gentle, sulfate free cleanser that removes toxins from the scalp of visibly thinning hair. It hydrates the hair while stimulating healthy hair growth and extending the longevity of color.

Available in-store & online. Buy now!


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