Shop Alterna Haircare

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Alterna Caviar Working Hairspray
$7.99 - $29.99
Why We Love It:

Nail the natural look with this flex-hold spray. Packed with Age-Control Complex, hair looks young and fresh, but never frozen.

4.95
Alterna Caviar Moisture Shampoo
$33.99
Why We Love It:

BB loves this time-stopping, antiaging complex, made of caviar, vitamin C, and cytokines, that blocks stress, damage, and fading.

4.35
Alterna Caviar Moisture Conditioner
$33.99
Why We Love It:

"Using this system, I was able to grow my hair longer than I ever had. This allowed my hair to be healthy and strong." Joanna, TX

5.05
Alterna Bamboo Abundant Volume Shampoo
$21.99
Why We Love It:

Organic bamboo extracts and maca root act like a morning cup of coffee for your locks, waking them up with energizing volume.

5.05
Alterna Caviar Repair RX Conditioner
$33.99
Why We Love It:

"Obsessed with this product and addicted to the smell. A little goes a long way for manageable, frizz-free hair." Makeup Maven, MO

5.05
Alterna Bamboo Smooth Anti-Humidity Hairspray
$17.99
Why We Love It:

"I have baby-fine hair and this hairspray holds my style all day without feeling sticky." Lynn, CO

5.05
Alterna Caviar CC Cream 10-in-1 Complete Correction Leave-In Hair Perfector
$25.99 - $41.99
Why We Love It:

Treat your hair to the finer things in life, like this leave-in cream that tackles 10 core hair issues, from breakage to dullness.

Alterna Bamboo Volume Uplifting Hair Spray
Was: $12.99 - $24.99
Now: $9.74 - $18.74
Why We Love It:

"I have thick, long hair that pulls down and flattens from the roots. I love this product! It works great on my hair, dry or wet." NNT1, KS

3.85
Alterna Bamboo Smooth Dry Oil Mist
$24.99
Why We Love It:

This nourishing treatment glosses up strands without the greasy feel. Use the multitasker as a pre-styling primer, too.

5.05
Alterna Bamboo Abundant Volume Conditioner
$21.99
Why We Love It:

Lifeless locks are a cinch to wake up thanks to organic bamboo extracts and maca root that energize hair as they soften it.

Alterna Bamboo Luminous Shine Conditioner
$21.99
Why We Love It:

To kick dull locks into high-gloss gear, headlining ingredient bamboo extract teams up with shine master Indian gooseberry.

Alterna Bamboo Luminous Shine Shampoo
$21.99
Why We Love It:

"Fabulous product. It cleans well, provides lots of shine, and moisturizes my dry hair!" Kristina, NE

5.05
Alterna Bamboo Style Cleanse Extend Dry Shampoo
$21.99
Why We Love It:

No time to wash your hair? Spray this timesaver on roots along your part for a freshly shampooed look, no water required.

4.35
Alterna Caviar Rapid Repair Spray
$31.99
Why We Love It:

"The perfect finishing touch. I carry it with me and use it after I leave the coffee shop to make my hair smell great." Godiva525, KS

4.85
Alterna Bamboo Smooth Conditioner
$21.99
Why We Love It:

Here's a smooth move for split-end sufferers: fortify follicles and amp up shine with this potent combo of bamboo and kendi oil.

5.05
Alterna Bamboo Volume 48 Hour Sustainable Volume Spray
$24.99
Why We Love It:

48-hour lift? Sign us up. BB girls can't get enough of this miracle volumizer, proven to increase body by 105%. (That's not a typo!)

Alterna Bamboo Luminous Shine Mist
Was: $23.99
Now: $17.99
Why We Love It:

"This product is really great for blowouts between washes. Smoothing, shining, fantastic smell." Sarahwhitejewelry, NE

5.05
Alterna Caviar Perfect Iron Spray
$29.99
Why We Love It:

Go ahead and dial up the heat. This hydrating smoother protects strands up to 450°F, while locking out humidity and locking in style.

4.55
Alterna Bamboo Smooth Shampoo
$21.99
Why We Love It:

Turn frizzy hair into glossy locks with this BB-approved smooth operator. Kendi oil adds moisture and shine; bamboo strengthens.

4.55
Alterna Bamboo Color Care UV+ Rehab Deep Hydration Masque
Was: $25.98 - $25.99
Now: $19.49 - $25.98
Why We Love It:

"I love the smell, and it's deeply moisturizing without being too heavy. It adds at least a few days to my color." BoulderOT, CO

5.05
Alterna Bamboo Weightless Whipped Mousse
$21.99
Why We Love It:

This weightless wonder"infused with key ingredient bamboo, for strength"won't leave strands stiff or sticky, just full and fabulous.

3.05
Alterna Bamboo Color Care UV+ Shampoo
Was: $21.99
Now: $16.49
Why We Love It:

Formulated with wash-resistant UV protection proven to maintain healthy, vibrant color for up to 60 washes! Oh yeah, it's organic, too.

Alterna Bamboo Luminous Shine Brilliance Cream
Was: $23.99
Now: $17.99
Why We Love It:

Lackluster locks: prepare to be dazzled with this lightweight leave-in. Magic ingredient Indian Gooseberry boosts luminosity.

Alterna Bamboo Smooth Kendi Oil
$24.99
Why We Love It:

This eco-friendly formula boosts shine in two ways: Apply to damp strands before styling or as a weekly deep-conditioning treatment.

4.25
Alterna Caviar RepairX Micro-Build Fill & Fix Treatment Masque
$44.99
Why We Love It:

Our damaged locks love to feast on this hair delicacy. Proteins rebuild hair's surface, reducing breakage by 95%.

5.05
Alterna Bamboo Color Care UV+ Conditioner
Was: $21.99
Now: $16.49
Why We Love It:

BB redheads swear by this wash- and fade-resistant formula, which acts like sunblock for your locks, maintaining vibrancy up to 60 washes!

Alterna Caviar Repair RX Re-Texturizing Protein Creme
$36.99
Why We Love It:

Want damaged locks to grow healthy and strong? Feed it this protein-packed, lavish leave-in. 95% less breakage in just one use!

Alterna Caviar Omega+ Nourishing Oil
Was: $37.99
Now: $28.49
Why We Love It:

Up your shine factor by 250% with this Katie Holmes-endorsed oil. Her pre-blowout tip: Apply to damp hair for super-sleek results.

Alterna Caviar Anti-Aging Miracle Multiplying Volume Mist
$29.99
Why We Love It:

Bb Tip: Spray into towel dried hair for added volume when blow drying.

Alterna Caviar Perfect Texture Finishing Spray
Was: $29.99
Now: $22.49
Why We Love It:

Get more bang out of your blowout with this finishing spray. Half dry shampoo, half hairspray, it totally refreshes your "do.

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