Color that lasts 3 times longer sounds too good to be true, but that's exactly what this shampoo does. Use it to seal that color in!
"My hair is very dry, and this is the best shampoo I have ever used to alleviate that. Now my hair is soft and smooth." swim-n-ski, CO
Big party hair starts with a dollop of this! It lifts roots up and maxes out volume all around for a coif that's 70% fuller-looking.
Want commitment-free styling? Brush out and rework dos with this flake-free, soft-hold texturizer. Works as a finishing spray, too.
"I have natural curls and this stuff works great for my wash-n-go's. Great hold. A little goes a long way. No flaking." CurlGurl, MO
BB Tip: Layer with Add Volume Styling Foam for maximum volume and thickness.
Want to look perfectly undone? Get tousled tresses with plenty of definition and low shine thanks to this flex-hold wax.
BB Tip: Use liquid wax in towel-dried hair for and re-apply to dry hair for a wax-like finish.
"I don't have an hour to get ready, but I want to look like I do. This gives me a serious confidence boost." Momma on a Mission, KS
Allure's Best of Beauty winner isn't messing around when it comes to creating mega volume and second-day style for cropped dos.
"I use it to get gorgeous, tousled beach waves. It's easy, fast, and smells great, and you don't need 10 hands to use it!" Jojo, MO
BB girls with brittle hair say they can't live without this deep conditioner. It adds elasticity and hydration back "like magic."
"I apply to wet hair and then either air or blow-dry. It helps my heavy hair from falling like a flat bird's nest! I love it!" Karen, Midwest
Need volume that lasts all night? This texture cream adds 80% more volume to tresses with 72 hour hold power!
Pressed for time? This thermal spray speeds up blow-dry and air-dry time by 50%!
Battle to brush out your strands after every shower? This detangles like a dream and also adds manageability during styling.
"This product is great for smoothing hair, particularly when styling straight. It smells great," Lindsay, MO.
Mist it on any finished style to preserve the pretty and protect against frizz-forming and flatness-causing humidity for 72 hours.
Viva la volume! BB loves the amped up hair this liquid dust gives us. And it doesn't leave any residue or mess on our counter.
"It made my thick hair so bouncy, and left my wavy curls soft, manageable, and reawakened. Smells fabulous!" Sherri Sue, NC.
"My hair is naturally wavy but without product, it lays frumpily. This gives the beach-blown waves I've always wanted." Rachel, IN
Va-voom! This product makes our hair look and feel fuller without weighing down our tresses.
"It's simply the greatest thing to have when running late. It freshens and is more effective than dry shampoo." Arica, MO
"After a couple of weeks of using this, my hair still has the bright color that I'm going for." Lauren the Makeup Junky, KS
Unruly locks wanted! Work this leave-in frizz fighter through towel-dried tresses to detangle and protect from heat-styling.
BB loves how gentle this cleansing conditioner is on our locks. It cleanses while providing needed moisture.
BB loves the reactivation technology in this product! We simply scrunch our curls and our style looks fresh.
BB loves to use this product before blow-drying our hair. It gives us voluminous, full results.
Not only does this shampoo provide lasting volume, but it's safe for our color-treated hair also!
Spray onto dry hair before heat styling to reduce breakage up to 50%!