BB is addicted to this 100% paraben-, sulfate-, and gluten-free formula chock full of vitamins and seed oils. It's also 100% vegan.
BBers love this insanely hydrating formula that brings broken, damaged, and dry strands back to life after a single shampoo.
Here's a quick fix for sapped locks: steep strands in this apricot oil-infused blend for up to 15 times more moisture.
Powerful hemp proteins, seed oils, and amino acids restore moisture and revitalize locks. The addictive pomegranate scent is a bonus.
Overworked locks? Rejuvenate them with this restorative cocktail of vitamins that strengthens, renews, and smoothes strands.
Praying for strong, shiny tresses? Make it happen! Massage this treatment from scalp to ends and wait 2 to 5 minutes before rinsing.
Quench hair's thirst with this conditioner that gives you up to 15 times more moisturized hair. It's got the BB team swooning!
This special blend of wheat proteins infuses coarse and curly locks with max hydration. Tip: For superior frizz control, add a dab to dry ends.
Locks losing their luster? Try this daily moisture-rich mask made with naturally hydrating oils and extracts.
Dried-out coils get their bounce back with this softening blend of hydrolyzed wheat protein and extra emollients.
Is your hair a diamond in the rough? Indulge it with this gem-infused conditioner that will give it a brilliant shine.
BB is nuts about this cleanser, made with moringa, macadamia, almond, and coconut oils. Brilliant shine for all mane-kind.
Hydrating hemp seed for your hair. Replenish parched and weakened tresses with this triple moisturizing herbal shampoo.
This frizz fighting line really is all it says it is. BB loves how it banishes frizz from start to finish.
You'll be shocked at how amazing this shampoo is at eliminating static. That's why BB girls with colored or relaxed hair love it.
Pack on those bubbles! This repair shampoo forms a rich lather to wash away damage from processing.
BBers with dry, lifeless locks love this moisturizing formula. And it's a natural to pair with AG's Xtramoist shampoo.
For stubborn hair that won"t listen, this therapy conditioner for processed hair increases responsiveness to styling.
Like CPR for your hair, this recovery conditioner breathes new life into your lifeless locks.
Tip: To really make a "splassh," the BB team loves to use this shine-boosting, cherry almond-scented shampoo as a body scrub, too.
It only takes a minute to wash away years of damage with this recovery shampoo that packs moisture and shine.
Fly away to a destination of moisture-rich hair with this soothing conditioner that tames flyaways.
Is shine your #1 hair wish? Soak your strands in this soothing and fortifying conditioner for outstanding brilliance, daily.
Give your hair the gift of moisture with this revitalizing shampoo that gives back to depleted "dos.
Silk extracts go to town on your strands, enhancing movement, smoothness, and shine. Fine, dry, and damaged hair will flip for it.
This conditioner nourishes and protects, without weighing hair down. Silk extracts boost shine and luster.
Leave it to this leave-in to provide a record number of benefits. It's a must-have for healthier-looking hair.
Dry hair will happily soak up this leave-in tonic, which helps increase moisture levels by 15 times. Cheers to that!
A multitasking leave-in styler that strengthens, silkens, shines, and defrizzes. Fits in your bag so you get perfect locks on the go.