"I've really noticed a difference in how healthy my hair has continued to stay. It really does do the trick!" Chelsie, MO
Increased use of this product results in decreased blow-dry time, hair breakage, frizz, tangles, and heat damage.
There's nothing worse than when your style goes limp mid-day. And there's nothing better at preventing that than this spray.
21 benefits fit inside this one bottle"including shinier hair, shorter blow-drying time, a lot less frizz, and enduring hair color.
This primer is an AM-routine VIP"it shaves minutes off dry time and shields hair from heat damage. (Result: less breakage!)
Leave it to this leave-in to provide a record number of benefits. It's a must-have for healthier-looking hair.
The best of both worlds"this spray optimizes styling tools' performance while decreasing any heat damage they cause.
This heavy-duty heat protectant, which can withstand up to 450°, prevents fried hair. BB flipped for its seductive vanilla-musk scent.
A multitasking leave-in styler that strengthens, silkens, shines, and defrizzes. Fits in your bag so you get perfect locks on the go.
When time is of the essence, this fast-drying finishing spray works hard to get the job done.
BB girls pack this in their gym bag to protect locks from post-shower blow-drying and styling. Adds texture, no crunchy residue.
Mist this over damp locks for thermal protection that won't weigh hair down. It's ideal for fine hair"just don't over apply.
One part thermal protectant, one part hairspray for totally healthy, heat-styled "dos that won't budge.
As the name implies, this styler uses silk and other protective ingredients to help shield your strands from thermal damage.
BB girls with curls highly recommend applying this smoother before straightening strands. Works like a dream.
BB trick: Pair this weightless conditioner-meets-damage-controller with Brocato's Holdon Styling Gel for hold that lasts 24-7.
Don't let the "lite" part fool you: This little powerhouse delivers serious nourishment and TLC to fine or short hair.
How does it help hair? Let us count the ways. It's a conditioner, smoother, setting spray and thermal aid all in one.
Baby-fine tresses transform into fuller, thicker locks with this body-building styler. Use it to create a lush look, then mist again to set it.
The last step in your cleansing system - adds shine and thermal protection.
Our top pick for curling-iron addicts, this frizz fighter won us over with its long-term style memory, which prevents pesky uncoiling.
Give your hair a fighting chance. BBers are amazed at how much this cream protects against the damages of heat styling.
A safe alternative to harsh straightening regimens, this smoothes curls, eliminates frizz, and adds moisture and shine.
BB recommends this smoothing spray for flat iron users. It prevents breakage, controls flyaways and adds high shine.
Use to create your shape (curls or straight!), this ultralight smoother keeps it in place. Repairs damage, leaves a super-reflective shine.
Get a shining hair finish with heat protection. Use this thermal spray to finish your style, even under high temps.
Boost volume big time with this UV- and heat-protective spray that's never crunchy, sticky or flaky.
Limp, lifeless locks no more! Use this humidity-defying gel before styling to nix frizz while adding loads of body and shine.
BB's top travel companion: this mini spray. It protects against heat damage while keeping our waves, curls, and blowouts intact.
This thermal-protecting spray from Wella nourishes, smoothes and boosts shine.