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Item# 11438
Style your hair wet or dry with TOWELDRY Gel Styler. This wet to dry gel adds texture, volume and shine without excess weight.
Why We Love It:

BB tip: Apply this soy protein-enriched gel to wet hair for mega-shine. Too much? Use on dry hair for less luster.

TOWELDRY Gel Styler is a soy protein enriched, water-based gel formula that works on all hair types. TOWELDRY Gel Styler's unique wet to dry volume gel gives hair a strong yet flexible hold and enhances shine without drying out hair. This non-flaking, alcohol-free styling aid offers long-lasting results.

- Soy protein enriched, water-based gel formula styling aid
- Offers long-lasting flexible hold
- Adds texture and volume without excess weight
- Creates medium shine when applied to dry hair
- Creates a higher shine when applied to wet hair
- Low tack, smooth and clean feeling formula
- Easily distributes through hair
- Adds volume and life to styles
- Non-flaking and alcohol-free
- Rinses easy and clean
- Reactivates with water
- Blend with other TOWELDRY Stylers for varied textures and finishing
- Ideal forall hair types