American Crew Forming Cream is an easy to use styling cream that works well for all hair types. Forming Cream boosts hair's body and is enriched with humectant which offers a pliable hold while it conditions and moisturizes hair. It also contains a holding agent that promotes firmness, body and fullness to the hair. This cream softens and swells the hair shaft making hair appear thicker. Forming Cream is ideal for easing new users into styling aids.

Features:
- Medium hold styling cream
- Creates the appearance of fuller, thicker hair
- Allows for moldable styling
- Enriched with humectant that conditions and moisturizes hair
- Leaves a natural shine finish
- Ideal for people new to using styling aids